When was the last time you felt loved by a brand?
We believe that everyone should know that they are valuable in their everyday lives, including their value to the brands that depend on them. So we went out onto the streets of London asking people, ‘When was the last time you felt loved by a brand?’
Brands people felt loved by recently
We asked people in a quantitative research survey, ‘Which brands have you felt most loved by recently?’ The most loved brand was Apple, with 10% of respondents feeling most loved by their service. Amazon, Adidas and Nike also were drew favour with 5%, 3.5% and 2% respectively.