Do you think there should be a second referendum?

As part of our Glasgow billboard campaign, we wanted to find out whether the city’s population thought there should be a second independence referendum.     

 As well as the digital campaign, we spoke to people on the streets of Glasgow to gather the true and honest opinions beyond the simplistic ‘yes’ or ‘no’ answers given in response to polls or surveys. We want to understand the ‘why’ of how people form their opinions, and how we can use these differing opinions to work towards a positive society.

Track the Analysis

Sentiment of responses